30 June 2022

Towards a world of play and connection, for every child

Whether it's throwing a ball, dancing or a game of tag, everyone knows play when they see it. Irrespective of economic background or culture, people all over the world engage in play in one form or another. Yet not everyone understands play is a biological imperative for every child. Play is how young children learn to navigate the world, and…, Why is play important?, Children learn best through play. Play creates powerful learning opportunities across all areas of development – intellectual, social, emotional and physical. Through play, children learn to forge connections with others, build a wide range of leadership skills, develop resilience, navigate relationships and social challenges as well as conquer…, What are the challenges and solutions?, Promoting safe and healthy environments for parents to engage and play with children is important for them to thrive. However, parents and caregivers may experience a lack of bandwidth and support to engage in play with their children due to various stressors, including financial, personal and professional ones. Moreover, a low awareness of the…, Call to action, Now more than ever, we need to provide parents and caregivers with the support needed to care for and play with their children. Together, we can build a world of play and connection for every child everywhere. As part of a new advocacy partnership, UNICEF and the LEGO Foundation are supporting countries around the world to increase the number of…