Taking Action to Protect Children from the Harmful Impact of Food Marketing
A Child Rights-based Approach
About
Food marketing is pervasive and persuasive. It reaches our children where they live, learn, eat, play and meet – both online and in real life. It negatively affects children’s food preferences, purchase decisions and consumption behaviours, ultimately contributing to childhood obesity and diet-related chronic diseases.
This UNICEF–WHO toolkit - Taking Action to Protect Children from the Harmful Impact of Food Marketing: A Child Rights-based Approach - aims to guide governments and partners to introduce legal measures that are fit for restricting food marketing to children. It supports governments to take action using a child rights perspective and complements WHO’s recent Guideline on policies to protect children from the harmful impact of food marketing and UNICEF’s Child rights-based approach to food marketing: A guide for policy-makers.
